065: Increase Your Sales with Authentic Persuasion

065: Increase Your Sales with Authentic Persuasion

 

Strong for Performance Podcast

 

How would you rate your confidence level in sales situations? If you feel it could use a boost, my guest Jason Cutter shares practical ideas you can start using immediately. He explains how to acquire more clients by adopting the approach of professionals like physicians, who diagnose problems and prescribe solutions. Jason is CEO of Cutter Consulting Group and sees himself as a sales success architect. His new book is Selling with Authentic Persuasion: Transform from Order Taking to Quota Breaker, where he explains how a marine biologist with ZERO sales experience became a high-priced sales trainer hired by Fortune 500 companies worldwide.

You’ll discover:

  • Why “authentic” plus “persuasion” is a compelling framework for increasing sales
  • Tips for increasing your effectiveness when you’re in front of a potential client
  • How to incorporate your “flawed past” appropriately into sales conversations
  • Questions to ask that help you get at the “why” behind the client’s needs
  • The 5 aspects of your mindset that make the biggest difference in sales success

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043: Find Your Fastest Path to Cash

043: Find Your Fastest Path to Cash

 

Strong for Performance Podcast

 

Are you looking for a simple yet effective way to double or triple your revenue? My guest Adam Urbanski is known as the Millionaire Marketing Mentor for a reason. Over the past 20 years, he’s helped thousands of coaches, consultants and other service professionals achieve ambitious revenue goals in as little as 90 days. I’ve known Adam since 2006, and he’s the real deal. He knows how to help you monetize your unique genius, attract more ideal clients, and close high-value sales. I recommend you connect with him on Facebook to experience his magic first-hand.

You’ll discover:

  • A 3-pronged approach to go from idea to clients and money in the bank
  • How Adam uses his personal Facebook account to engage and acquire his ideal clients
  • The 6 criteria Adam uses for his Perfect Client Persona – and how to create yours
  • Why Adam says Marketing = Teaching
  • Questions you can ask in a sales conversation that help you determine if there’s a good fit

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Connect with Adam

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041: Serve Clients So Powerfully That They Can’t Shut Up about You

041: Serve Clients So Powerfully That They Can’t Shut Up about You

 

Strong for Performance Podcast

 

041: Serve Clients So Powerfully That They Can’t Shut Up about You

by Adam Kawalec

What if there were a simpler, easier way to acquire new clients? My guest Adam Kawalec is a Life and Leadership Coach whose approach results in 83% of his potential clients saying YES. These days, he invests no money in marketing his services. Instead, he asks for and receives referrals on a continuous basis due to the transformation his clients experience in their work with him. Adam is based in Sweden and coaches clients virtually around the globe. You’ll be inspired by Adam’s passion for his work and commitment to his clients’ success, and you’ll hear specific ideas for expanding your own business.

You’ll discover:

  • Adam’s alternative to traditional marketing approaches
  • What Adam does in his initial conversation with potential clients to cause them to want to work with him
  • An approach to asking for referrals that really works and doesn’t feel sleazy
  • The world’s simplest coaching model in just 3 steps
  • The role of curiosity, questions and genuine caring to connect on a deep level with a client

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Connect with Adam

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037: How to Network to Get A Steady Stream of Introductions, Referrals and Sales

037: How to Network to Get A Steady Stream of Introductions, Referrals and Sales

 

Strong for Performance Podcast

 

037: How to Network to Get A Steady Stream of Introductions, Referrals and Sales

by Steven Crawford

Want to find out how to network so effectively that you regularly get introductions to your ideal clients? Come prepared to take notes as you listen to my interview with Steven Crawford, as he reveals many of the brilliant strategies he uses to land more clients. Steven is the Director of Sales and a senior consultant with McGee Productivity Solutions based in Denver, Colorado. He manages a team of 12 consultants who have responsibility for sales in addition to the delivery of their consulting services. You’ll love Steve’s approach to getting introductions, asking for referrals and building a powerful relationship in your initial conversation with a prospect.

You’ll discover:

  • How to replace a selling mindset with one focused on relationship-building
  • One question you can ask to open a conversation that’s guaranteed to engage the other person immediately
  • Two obstacles that can hold you back from making appointments…and how to get past them
  • Steve’s very effective process for requesting referrals, researching the referred person and then following up with both people
  • Innovative ways you can use LinkedIn to become known by your potential clients

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Connect with Steven

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Give it to the leaders you work with!

036: Increase Your Sales with Honest and Effective Conversations

036: Increase Your Sales with Honest and Effective Conversations

 

Strong for Performance Podcast

 

036: Increase Your Sales with Honest and Effective Conversations

by Todd Holzman

Want to find out the two big mistakes that leaders and salespeople make in the area of communications? You’ll learn the answer in my interview with guest, Todd Holzman, CEO of Holzman & Company. Over the past 25 years, Todd has worked with 25,000 leaders and salespeople to help them improve the quality of their conversations. He’s discovered that, across all industries, countries and cultures, there are two errors that get people into trouble. Todd doesn’t leave you hanging about the solution. He shares a simple three-step process for structuring conversations that keep your potential clients engaged and build your credibility…and this process works equally well with friends and family. Todd and his 13-person global faculty consult to some of the world’s best companies in the Fortune 100 and Global 1000.

You’ll discover:

  • How taking a risk by telling a potential client the truth helped Todd land his first big contract
  • The importance of having conversations that uncover the real issues
  • Why it’s helpful to talk with potential clients as if they’ve already hired you
  • The kinds of questions you can ask to reflect an attitude that’s kind, gracious and shows empathy
  • How to make yourself confrontable so clients see that you’re comfortable in being wrong

Watch the episode:

 

Connect with Todd

Get this free PDF.

Give it to the leaders you work with!

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