037: How to Network to Get A Steady Stream of Introductions, Referrals and Sales

037: How to Network to Get A Steady Stream of Introductions, Referrals and Sales

037: How to Network to Get A Steady Stream of Introductions, Referrals and Sales

by Steven Crawford

Want to find out how to network so effectively that you regularly get introductions to your ideal clients? Come prepared to take notes as you listen to my interview with Steven Crawford, as he reveals many of the brilliant strategies he uses to land more clients. Steven is the Director of Sales and a senior consultant with McGee Productivity Solutions based in Denver, Colorado. He manages a team of 12 consultants who have responsibility for sales in addition to the delivery of their consulting services. You’ll love Steve’s approach to getting introductions, asking for referrals and building a powerful relationship in your initial conversation with a prospect.

You’ll discover:

  • How to replace a selling mindset with one focused on relationship-building
  • One question you can ask to open a conversation that’s guaranteed to engage the other person immediately
  • Two obstacles that can hold you back from making appointments…and how to get past them
  • Steve’s very effective process for requesting referrals, researching the referred person and then following up with both people
  • Innovative ways you can use LinkedIn to become known by your potential clients

Watch the episode:

 

Connect with Steven

    

036: Increase Your Sales with Honest and Effective Conversations

036: Increase Your Sales with Honest and Effective Conversations

036: Increase Your Sales with Honest and Effective Conversations

by Todd Holzman

Want to find out the two big mistakes that leaders and salespeople make in the area of communications? You’ll learn the answer in my interview with guest, Todd Holzman, CEO of Holzman & Company. Over the past 25 years, Todd has worked with 25,000 leaders and salespeople to help them improve the quality of their conversations. He’s discovered that, across all industries, countries and cultures, there are two errors that get people into trouble. Todd doesn’t leave you hanging about the solution. He shares a simple three-step process for structuring conversations that keep your potential clients engaged and build your credibility…and this process works equally well with friends and family. Todd and his 13-person global faculty consult to some of the world’s best companies in the Fortune 100 and Global 1000.

You’ll discover:

  • How taking a risk by telling a potential client the truth helped Todd land his first big contract
  • The importance of having conversations that uncover the real issues
  • Why it’s helpful to talk with potential clients as if they’ve already hired you
  • The kinds of questions you can ask to reflect an attitude that’s kind, gracious and shows empathy
  • How to make yourself confrontable so clients see that you’re comfortable in being wrong

Watch the episode:

 

Connect with Todd

        

035: How to Enjoy Others…and Be Enjoyed By Them

035: How to Enjoy Others…and Be Enjoyed By Them

035: How to Enjoy Others…and Be Enjoyed By Them

by Mark Goulston

Whenever Meredith Bell and Dr. Mark Goulston have a conversation, rich observations and insights inevitably emerge. In this episode, they explore topics that are relevant no matter what role(s) you have in life. They talk about Mark’s latest projects and then delve into topics like kindness, generosity, and what it means to enjoy a fellow human being. That’s followed by a discussion of the impact we have as listeners on the person speaking to us, and as parents on our children. As always, Mark gives practical, actionable tips that you can use with the very next person you interact with!

You’ll discover:

  • The What Made You Smile Today movement that Mark started to help combat disconnection and loneliness
  • What’s behind the Count Me In Global Community
  • 3 questions you can ask yourself after every conversation to rate your listening…from the other person’s perspective
  • The secret to developing mentally healthy children
  • 2 questions parents can ask themselves about their relationship…from their kids’ perspective

Watch the episode:

 

Connect with Mark

        

034: Experience the Good, Bad and Ugly in Life and Stay Calm in the Process

034: Experience the Good, Bad and Ugly in Life and Stay Calm in the Process

034: Experience the Good, Bad and Ugly in Life and Stay Calm in the Process

by Rachel Langer

Do you have clients who get stuck and aren’t sure what to do? And do you sometimes have that feeling yourself? My guest Rachel Langer offers practical tips for handling many of life’s universal challenges. You’ll love her down-to-earth style and openness about situations in her own life. Rachel is a professional coach who works with individuals, couples, corporate teams and executives. She’s also the author of a wonderful book, Until Now, which we discuss in her interview.

You’ll discover:

  • How you can use fear to motivate you to take action
  • The difference between pain and suffering
  • Questions you can ask your clients – or yourself – to achieve greater insights
  • Why it’s better to be an owner instead of a victim…and when it’s okay to be a victim anyway
  • How to slow down and allow time and space for creativity

Watch the episode:

033: The Brain’s Buy Button Affects Decisions Your Clients Make

033: The Brain’s Buy Button Affects Decisions Your Clients Make

033: The Brain’s Buy Button Affects Decisions Your Clients Make

by Ben Hipps

Have you ever tried to convince someone to buy a product or service by appealing only to their logical mind? My guest Ben Hipps used to sell that way, until he learned about neuro-marketing from Christophe Morin. In this interview, Ben explains the importance of three elements that impact buying decisions and how to incorporate them into your sales conversations. You’ll see why his clients say Ben is “easy to know” and are eager to do business with him. As the Founder of Keys2selling LLC, Ben offers cutting edge sales processes that drive exceptional results.

You’ll discover:

  • What is neuro-marketing and why it’s important for making sales
  • Why people don’t say Yes to data-driven presentations
  • The one feeling that drives many buying decisions
  • How to research a potential client before meeting with them so you’re prepared with questions that show you’ve done your homework
  • How to prepare for sales meetings and ask for the business without fear or anxiety

Watch the episode:

 

Connect with Ben